"I have often said that I wish I had invented blue jeans: the most spectacular, the most practical, the most relaxed and nonchalant. They have expression, modesty, sex appeal, simplicity - all I hope for in my clothes."
Yves Saint Lauren
 
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Kai Lenny is a brand new prodigy born and bred in Hawaii. A pure Maui "waterman" who lives for and right next to the ocean:
"Once I began surfing and catching waves on my own i was instantly excited and that was the beginning of what I would call my life's dream, to be a surfer"